Presenting Sponsor

RETAIL COUNCIL OF CANADA

Canadian grand prix new product awards

Recognizing Excellence for 33 Years

The Canadian Grand Prix New Product Awards celebrates innovation and excellence in new food and non-food products developed by national and private-label brands.

Finalists and winners of #RCCGrandPrix reflect the dynamic landscape of the retail, consumer packaged goods, and quick service restaurant sectors.

Have Questions about the Canadian Grand Prix New Product Awards?

Curious about the Canadian Grand Prix New Product Awards and how to submit your entry? Join our Information Session on November 18th to get an in-depth look at the submission process and learn all about one of Canada’s most prestigious awards programs for new products!

november 18, 2025

Information Session – Register Here

november 30, 2025

Registration Deadline

january 5, 2026

RCC to communicate shipping instructions for juror evaluation

january 7, 2026

Deadline to send 1 sample of each flavor for submission verification

January 21, 2026

Non-food products to be received in Toronto for juror evaluation

february 2026

In Person evaluation: Food jury samples to be tested in Montréal

april 2026

Finalists Announced

June 3, 2026

Winners Announced

Past Grand Prix Winners

Winners of the annual Grand Prix New Product Awards are judged by four key factors: Product Characteristics, Innovation & Originality, Presentation & Packaging, and Overall Consumer Value. 

General Merchandise

Personnelle Weighted Plush Toy

Metro Inc.

Appliance and Cookware

President's Choice Honeycomb Clad Cookware

Loblaw Companies Limited

Frozen Sides and Appetizers

Quick Crisp

Cavendish Farms

Bakery Fresh (Par-Baked)

Dempster's Signature Brioche Style Gold Bread

Dempster's Signature

General Merchandise

TERRABRAE Eggshell Soil Enhancer

Burnbrae Farms Limited

Snack (Savory)

Poptastic

Poptastic

Frozen Entrees

Napoletana

Oggi Foods

Condiments & Sauces

Western Family Mayonnaise Style Dressing

Pattison Food Group

Bakery Fresh (Par-Baked)

Compliments Mistletoe Wish Muffins

Sobeys Inc.

Plant Based and Alternative Foods

No added Sugar Granola

Jordans Cereals

Overall Consumer Value

Northern Spanish-Style Basque Cheesecake

Loblaw Companies Limited

Health and Beauty

Dove serum body washes Collection

Unilever Canada

Meat, Egg & Seafood Fresh/Refrigerated or Frozen

Irrésistible Beef Bavette

Metro Inc.

Innovation and Originality

TERRABRAE Eggshell Soil Enhancer

Burnbrae Farms Limited

Confectionery & Shelf Stable Desserts

Vegan Dark Chocolate Collection

Purdys Chocolatier

Snack (Sweet)

Panache Milk Chocolate Bark

Sobeys Inc.

Shelf Stable Prepared Foods & Entrees

Cal & Gary's Artisan Pasta

Calgary Co-operative Association Ltd.

Excellence in Ethnic Products

Gourmet Pizza Express - Pizza Dough Balls

Mimi Food Products Inc.

Pet Need

Performatrin Culinary Gently Cooked

Pet Valu Canada Inc.

Frozen Entrees

President's Choice Soups and Entrees

Loblaw Companies Limited

Fresh and Refrigerated Prepared Foods & Entrees

EGGS2go!

Burnbrae Farms Limited

Innovative Packaging

Poptastic

Poptastic

Fruit, Vegetable & Produce (Fresh / Refrigerated Or Frozen)

No Name Naturally Imperfect Strawberries

Loblaw Companies Limited

Coffee & Tea

Sailboat Coffee - Colombia Anei

Café William

All Canadian

Northern Spanish-Style Basque Cheesecake

Loblaw Companies Limited

Meat, Egg & Seafood Fresh/Refrigerated or Frozen

Conestoga Farms Free Run Omega-3 + Lutein Eggs

Gray Ridge Eggs Inc.

Paper, Plastic, Foil & Wood

Scotties Ultra Soft

Kruger Products Inc.

Dairy (Milk, Yogurt, Cheese & Spreadables)

Chalo! Dahi Plain Yogurt

Sobeys Inc.

Health and Beauty

Personnelle Lubricated Latex Condoms

Metro Inc.

Snack (Sweet)

OREO

Mondelez Canada

Discover the Canadian Grand Prix Winners on Flipp

The spotlight is on innovation as the Canadian Grand Prix New Product Awards winners take over Flipp!

From summer must-haves to everyday essentials, these standout products are making waves with Canadian shoppers.

Awards Gala hosted by Brittnee Blair

Television Personality | Model

Guests will hear from a variety of industry leaders, including the Award of Distinction winners. Guests will also enjoy an exceptional dinner, prepared under the consultation of world-renowned chef Mark McEwan. 

Canadian Grand Prix Awards Gala
June 3, 2026

Toronto Congress Centre, North Building.
1020 Martin Grove Rd. Etobicoke, On