In 2015 categories were updated to better represent how you merchandise/market your product. In total, we have expanded the number of categories from 32 to 46.

  • Food Categories
  • Finalists and winners will be selected under separate CPG (Consumer Packaged Goods) and Private Label (Retailer) Sub-categories.
  • Non-Food Categories
  • Finalists and winners will be selected under separate CPG (Consumer Packaged Goods) and Private Label (Retailer) Sub-categories.

Special Awards

ALL-CANADIAN AWARD
The All-Canadian Award will be presented to the product having reached the highest average score amongst all products developed, created and manufactured in Canada.

INNOVATION AND ORIGINALITY AWARD
This Special Award is presented to the product having reached the highest average score amongst all the products entered under the evaluation criteria appreciating innovative features and benefits.

HEALTHY INNOVATION AWARD
This Special Award will be presented to a company whose product demonstrates healthy attributes and has reached the highest score among all the competing products.

PACKAGING AWARD
This special award is presented to the product having reached the highest score from the presentation and packaging category.

CONSUMER ACCEPTANCE AWARD
This special award is presented to the participating product having reached the highest score from Nielsen’s Homescan program.